Where fARRINHEIT 411 Come
from?
FARRINHEIT Entertainment & Media (FEM), is a multi-disciplinary company specializing in entertainment and media services including, creative, digital, social media, writing, media training, media relations, production, special events and entertainment.
FARRINHEIT 411 was the beginning vision of FEM. Farrin created FARRINHEIT 411 because of her love and passion for entertainment & popular culture! Her interest in entertainment and music began at a very young age. Although she is a fan of several genres of music, Farrin's true passion in music and entertainment lies within Hip-Hop and popular culture.
Growing up with her father working as a
celebrity bodyguard, Farrin became very knowledgeable of the behind scene
works of the sports and entertainment industries. She worked along side of her father's company to learn what it took to become an entrepreneur of her own. Her knowledge of the business
in and out combined with her own background in acting and music, inspired her to
become an entertainment blogger in college. Determined to blaze her own path into
entertainment, she's explored a new avenue in her career creating FARRINHEIT
411, as a way for her to deliver “the 411” on what’s happening in
entertainment.
Farrin moved to Atlanta in 2010 from Charlotte, NC to attend Spelman College,
where she gained experience working in entertainment which included film & event
production, event planning, product placement, and public relations. She began blogging in early 2012 as a hobby, and discovered over time her interest in writing began to turn into something she really loved doing. It wasn’t until
the summer of 2013 she decided to take writing to the next level and created FARRINHEIT 411.
Knowing that Atlanta is one of the major cities centered in
the entertainment world, she wanted to capitalize off of the things that were accessible to her, covering events in the city, interviewing popular media personalities and
have a first-hand experience of reporting entertainment news. As a
blogger/writer, Farrin wanted to combine creativity, a love for entertainment, her aspirations of becoming a prominent woman in media, and her
dream of becoming an entrepreneur to create a brand for herself. Her goal was
to build a strong network of industry personnel's and audience of dedicated viewers. She believed that there was a space on the web for her voice to taking
a more positive and personable perspective of reporting entertainment news in the digital world. With an educational background in Psychology, Farrin understands the importance of images in the media as it relates to the impact to the human psyche. FARRINHEIT 411's mission respectfully combines fields of entertainment, media and psychology. In 2014 she was featured in HBCU Buzz' annual "Top 30 Under 30" list.
Farrin is currently in the works of launching FARRINHEIT Entertainment & Media, as well as working in the television industry behind the scenes. She has no intentions on letting up on her lifelong goals and the platform that lead her to places she only dreamt she would be! She lives by the motto, "if no one will for you, do it yourself," encouraging those around her to fulfill everything they want to achieve in life, even if you start with nothing but your dream!
(Photo: Maria Thruman)
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